Nestled within the picturesque Bridger Foothills, Rocky Blossom stands as a gem among the mountains. More than just a place, it's a haven where women gather to share their wisdom and passions, from painting to the delicate art of crafting bouquets, all while escaping the hustle of daily life.
This project focused primarily on creating a brand strategy and well as a logo for Rocky Blossom. The initial work comprised of creating moodboards to understand the client's mood preferences.
This informed our brand guidelines for Rocky Blossom. The brand guidelines and mood board helped to develop directions for logos as well.
Below are the three finalized logo directions the client was given to choose from.
Brand guidelines fall into place after mood boarding and logo development. This document is used as the “book of truth” for any digital and print material created, including a website and business cards. Both of these are in development with Last Light.